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How To Use This Course
How to use this course. (3:36)
Your Idea
Introduction (22:17)
What Do You Want To Build? (4:43)
Who Are You? (8:59)
Who Is Your Customer? (5:30)
Market Research and Competitor Analysis (9:42)
Pivot Pivot Pivot - Having The Confidence To Admit Mistakes (7:20)
Your Branding
Introduction (23:19)
Defining Your Brand's Message (6:39)
Creating Your Brand's Identity - The Language (10:09)
Creating Your Brand's Identity - The Visuals (8:59)
Domain Names and Your Hosting (7:23)
Building Your Website - Get Started With Just One Page (16:01)
Your Product
Introduction (26:57)
Creating a Physical Product (6:27)
Creating A Physical Product - Design, Manufacture, Pricing (11:13)
Creating a Physical Product II: Packaging and Shipping (8:59)
What Is An MVP? (3:00)
Testing Your Product (6:01)
Your Sales
Introduction (23:30)
Online Retail (9:27)
Selling To Retailers (10:02)
Trade Shows (6:56)
Your Marketing
Introduction (24:45)
How To Use Word Of Mouth & Testimonials To Drive Sales (6:44)
Social Media - Pick Your Platform (7:31)
LinkedIn Networking Like A Boss (7:17)
What Is Content Marketing? (6:15)
Setting Up An Email Marketing Campaign (And Seeing It Through!) (7:27)
Measuring Your Success: Analytics And Stats
Your Business
Introduction (25:39)
Cash Flow, finance And Book Keeping (6:42)
DIY PR Campaigns - You CAN Do It Yourself! (8:01)
Track Your Competition Like A Boss (4:44)
The Insider Guide to Outsourcing
Introduction
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